About us

Unleash your creativity


Welcome to our online home. We invite you to come in, learn more about us and our work, and stop to embrace the slow pleasure of art and beauty.

Explore our products

Discover our art & craft collection


Our art & craft pieces are unique and handmade, created with passion and attention to detail. We offer a wide range of art & craft pieces that are useful and beautiful to our customers.

Start with the customer – find out what they want and create unique art & craft pieces for them.

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See the world through art

Tony Fred, CEO

Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the art & craft, marketing, and customer experience strategies.

Mich Stark, COO

Mich loves taking on challenges. With his multi-year experience as Commercial Director in the art & craft industry, Mich has helped the company to get where it is today. Mich is among the best minds in the art & craft industry.

Aline Turner, CTO

Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house artists and looks after the community of thousands of artists.

Iris Joe, CFO

Iris, with her international experience, helps us easily understand the numbers and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level in the art & craft industry.